Omicron? Delta? Delta Plus+ ? It is the stuff that event planners’ nightmares are made of!
Now that we’ve gotten over the initial shock of an actual GLOBAL PANDEMIC (it is still surreal – right?!), flexed our agility muscles to a new level as event planners, and coached our speaker talent through the new norms, we are again being tested by the Omicron variant. Should we or shouldn’t we proceed with our gathering? Should it be in person? Virtual? Postponed? Something else? It is a BIG question.
Here are THREE considerations for event planners:
- Contracts – how flexible are your partners/vendors? Ideally, they are thoughtful about covid and eager to retain (or establish) a relationship with you by being as flexible as they can with their contractual obligations. Asking questions about how they’re responding to the ongoing pandemic is key here. Aim to work with partners who are not going to charge you unnecessary fees in light of the pandemic – e.g. travel/airlines that will move flights without penalty, hotels/conference centers that will shift dates easily, etc. You’ll want to minimize cancellation fees wherever possible by aiming to shift dates forward – even if it is a constantly moving target because of the unknowns. Bonus tip – hold off on food orders – those are nearly impossible to avoid cancellation fees for. You likely can ADD an order once you know that the event is a go in person! (In our case, Melibee Global Speakers aims to provide first in class speakers and flexible service for you to ensure safety. This means that if covid is toying with your plans, tell us and we’ll shift along with you whenever possible.
- Ask your audience – poll your prospective audience to find out THEIR comfort level with an in person event. You may find that they’re eager and ready to be in person under certain circumstances or you may discover that they’re simply not ready to face the unknowns of this new variant yet. You won’t know, however, until you ASK.
- Consider people with health considerations – while there is a huge push for vaccinations, there ARE people who simply cannot have them for various reasons that don’t need to be disclosed to others. When deciding to move forward with an event, consider how you will include these participants if you’re requiring double vaccinations to attend in person. One alternative may be to require negative PRC tests for in person participation.
Covid is so complex. Covid+event planning requires us to use our logistical, operational, creative and detailed planning skills at a unprecedented level. I hope the tips above are helpful as you continue to navigate these waters.